Wednesday, March 2, 2011
Sorority Skin Tones by Travis Shaffer
“Sorority Skin Tones: a PANTONE color guide” is the first of a series of handmade, screen-printed books made using PANTONE brand house paints, and physically replicates the Pantone Matching System Color Guides. “Sorority Skin Tones” contains the nearest PANTONE equivalent to the 20 most prominent skin tones in american sororities by analyzing the facebook pages of the ten largest american sororities.
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